Brand News

2022.10.18

mideer collaborates with national treasure guardian Ye Luying to innovate Chinese-style puzzles and inherit the beauty of Chinese culture.

Publisher: mideer

Which childhood is not filled with stories? In our memories of childhood, there were always one or two summer nights with clear moonlight. In our grandmother's stories while she fanned herself with a banana leaf fan, there were Chang'e, the goddess living in the moon, the kind fairy in the snail, and the legendary brave Mulan.

Which childhood is not filled with stories? In our memories of childhood, there were always one or two summer nights with clear moonlight. In our grandmother's stories while she fanned herself with a banana leaf fan, there were Chang'e, the goddess living in the moon, the kind fairy in the snail, and the legendary brave Mulan. Time flies, but the moon is still the same moon from our childhood. However, those childhood stories have become Peppa Pig, Super Wings, and Ultraman. Will those stories that used to make us dreamy and fascinated come back? A small regret has become the wish of Ye Luying, an illustrator collaborating with mideer to create Chinese-style puzzles: "My dream is that I hope the whole world can see China's ancient culture."

When her original picture book "the Picture of The Ode of the River Goddess" was collected by the International Youth Library in Munich at the Frankfurt Book Fair in 2016, the dream of this teacher at the China Academy of Art finally spread like dandelions in the wind and bloomed into a spring: her "the Picture of The Ode of the River Goddess" won the Best Illustration Award at the 13th China Animation Golden Dragon Awards, the Gold Award at the 4th Zhejiang Province Art Exhibition, the Gold Windmill Award at the CCB Shanghai International Children's Book Fair International Young Illustrators Competition, and the Illustration Award at the Macau International Design Biennial Exhibition; her artwork "Zhongxin's Drum" was recommended by the judges for the 7th Taiwan Xinyi Picture Book Award; and then her painting "The Ballad of Mulan" was selected for the Original Power Support Program and invited to participate in "National Treasure", making Ye Luying the guardian of "the copies of the Picture of The Ode of the River Goddess of Song Dynasty" deeply touched by the inspiration of five thousand years of culture.

But when she saw her own work presented on the big screen alongside the 2,000-year-old "the Picture of The Ode of the River Goddess," a new seed sprouted in her heart: to make those familiar and endearing stories better known. As a result, as the publication date approached, she decided to repaint "Luo Shen Fu"

Those glittering fragments scattered in legends and cultures are gathered together in a painting by the hand of the artist, giving life to the mythical figures that exist only in imagination through colors and lines.

Orchid Pavilion portrays a scene of elegance and refinement, with winding streams and flowing lines, and the figures sitting in order of merit now have a divine form.


"the Picture of The Ode of the River Goddess," draws on the fantastic universe described in "Baopuzi" and "《Classic of Mountains and Rivers》". The mysterious and beautiful Goddess of Luo, the serpent-tailed and human-bodied monsters, and the dragon-headed symbols are all embodiments of the most poetic and imaginative elements of Chinese culture.

In "The Ballad of Mulan", Mulan is depicted in her armor, with her sword shadow reflecting and the battlefield with the banner of her clan casting a shadow behind her. The richness of China's five thousand-year history is seen through the eyes of the artist, Ye Luying, and her team, who have breathed new life into the colors and imagination of the "Artist style" puzzle series.

This is not just a puzzle toy; it is a cultural artifact that embodies the unique qualities of Chinese classical culture and can be called a new "puzzle art". The emotions of "Tingyi" and the civilization of beauty are engraved deep in the human genes; art is the best healing for the soul. It has been the most honorable mission of Mi Lu to allow every child to perceive beauty in their lives and to appreciate the greatness of their own culture. One day, when a child revisits these images, they may discern Mulan's sense of duty in joining the army for her father, or the hardships and perseverance of a young girl enduring years of war. Perhaps they will find the courage and strength to pursue their ideals and be true to themselves. These stories, legends, and inspirations are etched in the depths of our souls as a warm memory, and the seeds we plant now will eventually grow into trees, stirring others, pushing clouds, and awakening other souls.